Believe it or not, the integration of HTML5 into your existing website may actually increase its exposure to the general online community, and it may even boost your site’s rank through today’s popular search engines like Google or Yahoo.

HTML5 also has a more sophisticated method of SEO which ultimately makes your site more accessible to the public eye.

Mobility

HTML5 is designed to work with any type of Internet-capable device you have: a smartphone, laptop, desktop or any other online device.

Because more and more people are now using smartphones to browse the internet, it is important to have a website architecture that not only allows these users full and complete use of a site, but one that actually caters to them.

Multiple Browser Support

Just as HTML5 was designed for use on multiple online platforms, it was also optimized for compatibility with a number of popular browsers.

Some of the most popular browsers in use today include Mozilla Firefox, Google Chrome and Internet Explorer, all of which are compatible with the new architecture of the HTML5 system.

Audio/Video Integration

Past versions of HTML were virtually useless when it came to displaying audio or video on a page. Instead, web developers would have to use a third-party system, i.e. Javascript or Flash, to present the multimedia file.

HTML5, however, includes support for both audio and video, thereby eliminating the need to learn additional coding systems.

Animation and Interactivity

Not only were Javascript and Flash used to display animations on websites in previous versions of HTML, but they were also used in many interactive elements of websites, as well.

The HTML5 architecture, however, lets web designers take advantage of a built-in system that handles complex animations and sophisticated interactive elements.

Online Gaming

A new world of online gaming has even been opened up through the integration of HTML5. One no longer has to learn complex programming software in order to create an online game for hundreds – or thousands – of people.

Instead, HTML5 includes all of the resources needed for web and game developers to make their own sophisticated creations faster and easier than ever before.

Improved Storage

Whereas previous incarnations of HTML relied on an oversimplified system of cookies to manage, store and share data between websites, HTML5 actually uses a customized client-size database.

This result in a much more stable and secure method of storing and retrieving user data.

Friendlier Coding

In the past, web designers had to spend hours punching in lines of cryptic code in order to create a functional and visually appealing website.

HTML5 is much more streamlined and simplified, although the functions of the code itself are far more versatile and complex.

Increased Speeds

Streamlined coding within HTML5 has also resulted in a byproduct of faster online speeds. While the speed increase may be minimal or barely noticeable to some, particularly those with faster Internet connections, images and text will load up and appear faster than with previous versions of HTML.

Still Evolving

Finally, the HTML5 architecture is still evolving. In fact, some experts predict that a finalized version of HTML5 may very well never be completed – which leaves the HTML5 architecture itself open to an almost infinite number of possibilities.

On that note, it is best to embrace the new technology and get to understand its usefulness in its infancy as opposed to waiting until after it has made its mark on the Internet age.

This guest post is contributed by Jennifer Carrigan, who writes on behalf of ASEOHosting, where you can make the most out of your website through the use of a completely unique IP address.